Imagine all the great opportunities of a loyalty program without any of the inconvenient paperwork. Customers can check their loyalty points 24/7, at the tap of a screen, driving them back into the dealership to spend, spend, spend!
Targeting the “always-on” customer, Mobile Loyalty is designed to help dealerships capture greater customer attention and increase service retention from the increasingly mobile, increasingly disloyal dealership customer.
Through email and mobile app messaging with push notifications, this program is able to reach customers where they “live,” with reminders of their reward eligibility. New enhancements to Driver Connect enable consumers to easily track loyalty points and receive loyalty rewards from their dealership right where they are increasingly active, on their mobile apps.
- If Mobile Loyalty is not already installed, customers are provided with step-by-step instructions to download the dealership’s mobile app
- Customers receive points for dollars spent (sales and service) by their household at the dealership
- After reaching dealer specified thresholds, customers receive gift certificate that they can claim via the app